(English) Kunming Dongdong Food:
Case Study for Retail Industry

(English) The Challenge

(English)

• Online channels and retail stores are not integrated
• Difficult to replicate discounts and promotions eligible in retail stores, in online channels
• Unable to get real-time data from shops in different regions simultaneously
• Pricing for certain product segments can be changed up to 4 times a day
• Tedious to manage a large number of incoming new members from offline and online platforms

Yonyou New Retail Solution

(English) The Solution

(English)

Introduction of ‘Smart Retail’ solutions – U-Retail, U-Mall, U-Member

• Cloud-based deployment allows for quick implementation
• Efficiency is increased as the offline and online channels and fully integrated
• Solution allows for electronic pricing, making it convenient to do price updates with no errors
• Ability to view marketing data, push promotions, and target campaigns for different customer segments
• Manage Key Opinion Leaders (KOLs) effectively
• Dashboard to view data across regions quickly and in real-time

Related Link: https://www.yonyou.com.sg/solutions/o2oecommerce/

(English)

• A complete retail industry suite solution that helps to promote organizational performances.
• The new era technology which enables customers to adapt to the business change and rapid development.

• With the trustworthy history, Yonyou is recognized by the public as one of the international industry leaders.